Keeping up with the standards and the quality of the services, DELTA 4 provides the facility of a customer relationship management system (CRM).

This new technology guarantees the company’s fast response to the customers’ individual needs, using a systematic methodology. It allows the programming and activation of contacts based on purchasing behaviors and the strategy planning in cooperation with them. In this way DELTA 4 gains effective targeted marketing communications aimed specifically at its customer needs.

Implementing a CRM system, DELTA 4 achieves:
 

• Combination of all the business, economic and functional information for current or potential customers, in real time.
• Absolute coordination of the company’s processes with data form sales marketing and other communication channels.
• Utilization of the customers’ demands for the improvement of the services.
• Greater variation of suggested services and better customers’ support.
• Improved response to the customers’ demands concerning their informing.
• Creation, development, preservation and optimization of long-term and mutually beneficial relations between DELTA 4 and its customers.